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IBM BIG DATA & ANALYTICS
IBM Singapore
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Agency: Ogilvy & Mather Singapore 2015
Example of simple B2B content
Big data and analytics are buzzwords that have little meaning to decision makers whose businesses could benefit from these technologies. Our team was tasked to create a simple B2B campaign that makes these solutions more approachable to the c-suite.
The content took the form of social tiles and simple videos that tell these stories in a compelling manner.
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